SS10: Mac Into the Groove

Landing in July is Into the Groove from Mac, a pretty large collection of baked mineralized shades in blush, shadow and Skinfinishes that’s complemented by some bright – and unusual – lip colours. Pretty much defined by vivid but wearable shades, there’s a lot in here to like.  I got Mineralize Eyeshadow in Togetherness, Mineralize Blush in Hang Loose and Mineralize Skinfinish in Petticoat to try.

Of the three, it’s the shadows I’m most taken with. I really love Mac’s Mineralize Skinfinishes but Petticoat is just too warm and rosy-gold for my pale skin. I’d look C3PO’d with it on – but it could well be a goer with a tan, plus it’s perfect for a darker or more sallow tone, delivering a really glimmering, pretty finish.

The blush is interesting – the pink side is more or less a very slightly satiny matte, with the lilac side being a fair bit more pearlised. Swirl both together and you get a cool-toned shimmery blush that I’ve yet to work into a look – but hey, just give me time. Potentially, it may be a bit too cool for me – I do like bright, warm cheek colours.

My fave of the trio is Togetherness, the Mineralize Eyeshadow. Want to see an up-close shot and a swatch? Those, and a full product line-up are after the cut.

Pretty, eh?

Pigmentation is decent, the colours are good and really wearable – the purple’s the stand out here: slightly metallic and a little iridescent, it’s gorgeous, and will make for a really beautiful smokey, dramatic eye.

Here’s the full collection:

Lipstick (Cremesheen), €17.50

• Call My Bluff Mid-tone creamy coffee*
• Jazzed Bright coral pink*
• Creme d’Nude Pale muted peach beige
• I Like It Like That Deep blue pink*
• All Styled Up Bright yellow pink*
• Go For It Mid-tone blue purple*

Cremesheen Glass*, €20

• On the Scene Light coral beige
• You’ve Got It Dirty silver grey
• Going Casual Sheer lilac
• Fashion Whim Light beige
• Right Image Mid-tone blue pink
• Chillin’ Light white blue

Mineralize Eye Shadow (Trio)*, €20.50

• Love to Love Satin beige/Pearly bronze/Satin brown
• In the Groove Satin green/Pearly burgundy/Satin coral
• Making It Easy Satin red brown/Pearly beige rose/ Satin dark beige
• Togetherness Satin lavender/Pearly purple/Satin grey
• Style Influencer Satin silver/Pearly deep blue/ Satin mauve brown
• Soften the Mood Satin light brown/Pearly rose/ Satin light blue
• Fresh & Easy Satin pink/Pearly burgundy/Satin grey
• Calm, Cool & Collected Satin deep green/ Pearly green/Satin beige
• Blue My Mind Satin light blue/Pearly deep teal/ Satin black

Powerpoint Eye Pencil, €17.50

• Stubborn Brown Deep rich brown
• Permaplum Deeply plum with pink shimmer
• Navy Stain Royal blue with shimmer

Zoom Lash Mascara Zoomblack Rich black, €16.50

Mineralize Blush (Duo)*, €24.50

• Happy Together Satin caramel/Pearly beige
• A Little Bit of Sunshine Satin light brown/Pearly beige
• Hang Loose Satin bright pink/Pearly lavender
• Band of Roses Satin blue pink/Pearly light plum
• New Vibe Satin deep rose/Pearly bronze

Mineralize Skinfinish*, €28

• By Candlelight Golden pink
• Stereo Rose Coral with golden bronze shimmering nuances
• Comfort Golden bronze
• Petticoat Pale rose with gold and amber veining

Brush 187 Duo Fibre Face A large, full circular brush used for lightweight application and blending of face powder or pigments, €45.00

*denotes a limited-edition product.

Tags: limited edition, Mac, ss10, swatch

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This entry was posted on Tuesday, June 15th, 2010 at 9:30 am and is filed under Eyes, Lips and Cheeks. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.