When a celebrity has something to promote, the "go to" marketing tool de jour is lip syncing something and posting it to Instagram.
Hence why Tina Fey, Tituss Burgess, andĀ Jane Krakowski - the stars of Unbreakable Kimmy Schmidt - engaged in this spot of mile-high lip syncing action to Beyonce's Flawless.
Me being a cynical old goat aside, Fey's lip syncing is mostĀ impressive.
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Sure what else would you be up to in a private jet?