He's the man who'd like you to befriend your bangers and strut your stuff, girlfren', and now Gok has teamed up with Myleene Klass to present Miss Naked Beauty on Channel 4 (Tuesdays at 8pm, beginning tonight). This is a six-part beauty contest that basically aims to strip women of all artificial aids and enhancements - no fake tan, no chicken fillets and no Spanx allowed, eek - to find a 21st-century Eve, an ambassador for natural, naked beauty: a woman who is happy in her own skin.
The eventual winner won't just get a snazzy sash and a crown, by the way. Oh no. She'll be a woman on a mission - writing a regular magazine column to get the natural beauty message across, becoming the face of a new modelling agency, and reporting into Gok on the next series of How To Look Good Naked with updates on how the campaign to help women rediscover their inner beauty is being received.
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What think ye of the premise of the new show? Will you be tuning in? And will we all be empowered to ditch our foundation and magic knickers in six weeks' time?
