Hyped products can swing either way. Either they are worthy of it, or a bit of a flop. I recently invested in one, and have been dying to talk about the results.
Hyped products can grab your attention. After all, there has to be a reason why everyone is talking about them right? From effusive online reviews by bloggers, influencers and celebrities to water cooler tales of miracle formulas, we're constantly being told that X is the next big thing. But what happens when you buy X, and it is a bit... underwhelming? Disappointment, and possibly a little bit of cynicism start to creep in.
In the new climate of #sponcon, sometimes we have to take reviews with a pinch of salt. Hyped products may, or may not be quite what they seem which is one of the reasons why it took me so long to purchase a certain face oil I'd had my eye on for a while. Finally, after much deliberating I took the plunge and bought the much-hyped UFO by Sunday Riley, to see if it'd live up to the reviews.
What is it?
Sunday Riley is a brand you might have heard of before. You might have even tried it (let me know how you got on in the comments!). Luna is probably their best seller next to Juno, but I went for a different one. The reason why I focused in on the UFO, (or Ultraclarifying Facial Oil to give it its full name), was because of my skin type. It's sort of... combination/oily... ageing... you get the drift.
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I'm currently on a quest for a naturally glowing complexion. No more hiding under foundation and concealer, I want the real deal. As a former acne sufferer, congestion and annoying, (often sore) reoccurring spots have been my downfall. So basically, my starting point for a flawless complexion was akin to Augustus Gloop trying to win the pole vault at the Olympics. But persistence is key, right?
Why?
Why? Why choose something that is hyped - and expensive? To be honest, after trawling through so many reviews I felt like this could be what I needed. You can find the list of ingredients online, but basically what I liked was the idea that this is a dry oil, designed to clear congestion without stripping skin back to the bare bones.
The Results
I spoke briefly about the results I've had (and the purging phase) a little while ago. But now, it's been over a month since I started using UFO, so I can really tell you if it's in the "hyped products" category.
For me, this isn't just hype. It is bloody brilliant stuff. I wish I'd taken a before and after picture (apologies, I am crap at taking photos, of anything, let alone of myself). The congestion I've been battling with since I was a teenager is gone, I had one hormonal spot that left as quickly as it came and my skin is clear for the first time in, I don't know how long. So, if someone were to ask me whether the £68 for 35ml was worth it, I say, for me, yes.
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So, back to our original question - can super-hyped products genuinely change your skin? Well, I still have a long way to go before I can claim to have a truly, naturally glowing complexion, but this has been a big step in the right direction. Who knows, Augustus might just get the Olympics yet!