Brunettes can finally dye their hair wild colours without a drop of bleach

Brunettes are stereotypically known for being classy, alluring and a little bit aloof. Remember, blondes are the ones to have all the fun. Well, we brown of hair would have more fun if it wasn't so damn hard for us to dye our hair purple.

Now, I have great news for brunettes who've always wanted to dye their hair a rainbow colour but didn't want to go near the bleach. US company Splat has introduced a new range of bold colours that brown haired beauties can try: no bleaching required.

According to Yahoo, "The Splat collection is made from what the company refers to as “direct dyes,” which allow brunettes to colour their hair a bold hue—without prior bleaching."

The SPLAT Midnight Collection has launched and is available at TARGET stores and online. All color without the bleach and designed to cover brunettes. We love our #midnightamethyst on @belindaselene make sure to check out her @YouTube tutorial on how she got this #amazing look!!! ???#Repost @belindaselene ・・・ Wondering how I achieved this gorgeous purple hair color without bleach? I did it myself using the @splathairdye in the shade Dark Amethyst. You guys can pick it up at Target. It's recommended for brunettes. I have a full tutorial on my channel right now showing you step by step how easy it is to apply it. Link in my bio! #splatmidnight #fallhairinspo #ad #splatsplat #fallhairtrends #target

A photo posted by SplatHairColor (@splathairdye) on Oct 6, 2016 at 11:58am PDT

The vegan-friendly collection comes in three shades: Midnight Amethyst, Midnight Ruby and Midnight Indigo. Apparently, the "finely milled micro-pigments" leave hair highly pigmented but damage-free. And it only takes 45 minutes to do.

Reportedly, US store Target stocks the affordable kits, which now delivers to Ireland. However, a quick search yields no results. We're just going to keep hitting the refresh button, so.

• Hair
• brunettes
• hair-dye