WATCH: 7 seconds to the perfect ponytail. With a hoover

Forget the Tangle Teezer.  Forget the combing, brushing, spilled cornflakes and screaming that makes up the relaxed morning routines in most houses where the kids have to be dispatched to school in record time.

When the mornings are frantic there's no time to do ANYTHING that takes more than 7 seconds really is there?  So when this ledge of a Dad stepped in to create a perfect ponytail - USING A HOOVER - I think he definitely identified a gap in the market.

I fell about laughing when I saw this, but I'm torn: part of me thinks this is pure genius and the other part worries about the health and safety issues of the whole thing!

Going to try this out yourself?