<i>So</i> Exciting: Lauren Luke Make-Up Line Launches!

Now, many of you may not know who this Lauren Luke wan is. You may be shaking your head in puzzlement and thinking "Ye wha', Gay?" or "Who's she when she's at home?" or "Never heard of her. Why would I give two hoots about her and her new make-up, ha?" Well, maybe if I told you that Lauren's a You Tube phenomenon, famed for her prolific output of easy to follow online make-up video tutorials, bells might begin to ring quietly for some of you. If I said that she goes by the username "Panacea81”, they might start to chime a wee bit louder. And I bet if I reminded you that she's the lady that Barry M brought on board to create and demonstrate looks created using their products on their website, I reckon the majority of you would say "Oh yeah!"

Well in between being a mammy to eleven-year-old son Jordan and putting together a billion video tutorials a day, Lauren's only gone and created a make-up line. Lawks! Where does she get the energy? Called By Lauren Luke, the range currently consists of five limited edition palettes, £23.99. There's one for smokey eyes and one for a vintage glam look, while the other three contain various hues of purples, greens, or blues. You get an eyeshadow primer, three eyeshadows, a blusher, two lip colours, and black eyeliner in each palette, but the really snazzy thing about these laddies is the exclusive video tutorials Lauren's put together, demonstrating the looks that can be achieved with each one.

With a book deal and contract to star in a Nintendo DS game already under her belt, watch this space for a burgeoning Lauren Luke empire...

Available to buy online direct from By Lauren Luke here. Shipping to Ireland costs £2.99 and then £1.99 for each additional item by airmail; international signed-for airmail will set you back £6.99 plus £2.50 for each additional product.