Man Friday

News reaches the high tech beaut.ie newsdesk (my couch) that fab brand Aveda have launched a mans hair care range, Pure-Formance. Good news for fellas who like to pamper their pompadour - or treat their tresses. Or groom their gruaig - oh ok then, I'll stop.

There are seven products in the range - shampoo, conditioner, clay, grooming cream, pomades and something called composition - "a multi-functional blend of essential oils to soothe and rejuvenate scalp, body and hair. Energizes the senses with a refreshing aroma of kunzea, citrus and certified organic essential oils of spearmint, vetiver, and lavender"

Sounds great actually, odd name aside. You'll (hopefully, it's not yet listed on aveda.co.uk) get the new range from Aveda stockists (salons nationwide, such as Whetstone in Dublin, and House of Fraser) and as yet I have no info on price, sorry!