If you want my body and you think I'm sexy... Disturbing heavage trend goes mainstream again.
It's not the heavage I can't take my eyes off in this pic. MY EYES! MY EYES!
Popularised by John Travolta, Tom Jones, Tom Selleck and other hairy Seventies idols, the low cut male neckline with perhaps a hint of gold medallion and a soupcon of Old Spice, positively screamed masculinity.
Those days seem to be making a comeback as the resurgence of this trend has been with us for a while now. Inspired by the likes of like Russell Brand and of course Simon Cowell, low cut necklines for men are firmly in again. Now this is all very well for the likes of worked out celebrity males (like Ed Westwick (Chuck Bass) purrr) who rock the look - but what about your average dude on the street?
According to high street retailers like Debenhams sales of tight low cut t-shirts are on the rise and stores can't keep up with demand.
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But honestly though - what do you think of heavage? Does it get you all hot under the collar, or are you filled with horror at the thought of males of your acquaintance flashing their chests.
Is this something you'll be getting your Dad for Christmas?
Thoughts please!