Bump Up The Volume With Bumpits

Via beaut.ie reader Jill comes word of Bumpits. Channel your inner Cheryl Cole using these hair volumising inserts that promise you'll go from 'flat to fabulous' in a jiffy.

Bang in this toothed plastic yoke, flap some hair over the top, and voila!, an instant beehivey effect is yours. Just secure with a lick of hairspray and your Bumpit will fakeit all day long. The cost of such trickery? A pack of four costs $19.95 and you can pick a shade to match your barnet.

Not convinced? This video might sway you.

Or maybe not.