Benefit Watt's Up Launching October 2011

Arguably, one of Benefit's strongest suites is highlighters. Hell, you Beaut.ies just awarded them best highlighter in the Best in Beaut.ie Awards for High Beam and I know we've tons of fans on the blog for Girl Meets Pearl too.

So you might like to know about Watt's Up! Launching in October, it'll cost €34.50 and it's billed as a sheer champagne cream-to-powder highlighter that looks a lot like the hybrid love child of a Nars Multiple and Maybelline's Eraser Foundation. Slick your shimmer on with the business end of things and then buff into a gorgeous glow with the soft sponge tip.

Intriguing! And the cute packaging is the veritable icing on the cosmetic cake going on the image and description - this hasn't landed on the testing table yet but when it does rest assured we shall give you the down-low.

In the meantime, what do you think? Is it gonna be great or gimmicky?