Old Spice deffo didn't have a sense of humour in the 1980s when it was the Beaut.ie dad's fragrance du jour, but boy howdy, it - and its US ad campaign - have been made over with a nice dash of irony for 2010.
I dare you to watch the below ad and not raise a smile! Take it away, laydeez ...
Advertised
PS: I am quite sure any resemblance to Ashley Cole was very much unintentional. Or er, given his philandering ways, maybe not.
