Ta Dah! No7 Colour Cosmetics Real Women Campaign Launches

Today sees the launch of an inspirational new campaign from No7. Using bold and vibrant colours from its vast collection of stunning cosmetics, the result is a series of striking new images featuring real women. Discovering a new look with make-up and the journey to reach it can evoke so many different emotions for women and No7 wants to tell that story.

It’s also the first time an Irish woman has been chosen to star in a No7 campaign.  Louise, a 27 year old visual artist from Dublin was selected from hundreds of people to be one of the faces of No7’s new Colour Cosmetics range and star in the TV advertising campaign which can be seen across the UK and Ireland.

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With no air-brushing or re-touching, not even a hair on their head, the new campaign is a celebration of women’s beauty - real women experiencing real Ta Dah! moments when they try No7 make-up. The women featured in the campaign are aged between 25 and 55 and from all walks of life, including a hairstylist, and a beekeeper!

With an honesty the brand has become renowned for, the aim was to capture the women’s genuine feelings after trying a new look; whether it was ‘bold’ from a red lip or ‘playful’ from a blue eyeshadow.

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The launch of No7’s Colour Cosmetics has inspired four separate looks to allow real women to discover a fantastic new look and give them their own Ta Dah moment!

GET THE LOOK
Each day this week, Beaut.ie will bring you a step-by-step guide to four fabulous different looks using No7 Colour Cosmetics, including the look used on Louise.

So, whether you’re more Queen of Coral or Golden Goddess, see how a pop of colour on your complexion can transform your confidence as well as your look.

To see the N07 Colour Cosmetics range head over to boots.ie

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