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The Beaut.ie Lifeline challenge: lose the hangover

By Aisling | January 4 2008 | 17 Comments

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We set four party mad twenty somethings a little challenge. It was New Years Eve. We asked them to go out and have as many drinks as they’d normally have on the last night of the year. The only change in their routine would be the taking of two Lifeline capsules before the party started. We’ve been hearing quite a bit about Lifeline lately. Until recently it was only available in Ireland – and on Ryanair . Now if Michael O’Leary thinks it will be a be a good money spinner, then that’s a good measure of it’s effectiveness – or is it?

Apparently if it works for you it really works. No hangover. Take two capsules an hour before your first drink (available in chemists, it’s about €14 for twenty tablets.). Composed of ingredients like activated charcoal and vitamin B and C, there’s no harmful chemicals in Lifeline. Obviously we’re not encouraging binge drinking here at Beaut.ie, but we accept that it does happen. To some people. Not us of course.

On New Years Day I received the following report.

Three of the gang (the two guys and one of the girls) had no hangover. Whatsoever. They’d worked their way through champagne, beers, wine and shorts. “Normally we’d be dying” chirped Miss S. “But we feel as if we weren’t out at all last night. We’ll definitely be taking this again – it’s amazing!”

But what of the other girl? She was too ill to talk to me. Apparently she’d croaked “Lifeline my hole” upon first awakening. It didn’t work for her at all.

But still: three out of four – a pretty good result. Read more about Lifeline here.

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